Monthly Archives: October 2010

Actually, Brand is King

Don’t get me wrong. I’m quite fond of the phrase “Content is King” especially as a passionate advocate of content strategy. However, recently I’ve heard grumblings along the lines of UX is King, or Marketing is King, or Social is … Continue reading

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Go with the Flow

Love, love, love Jonathan Mendez’s blog post about unlocking the true value of digital with user flows, and here’s why… I think that Johnathan’s assertion that user behavior is goal-driven and focused is key to the way we view digital … Continue reading

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